![]() ![]() Who can use WhatsApp Business API?īefore you dive deeper into WhatsApp API and the process of applying for it, see if your business can get approval from Facebook or not. Now that we know what is WhatsApp business API and why should businesses use it, let us understand the process of getting it for your business. It ensures smooth and fast interactions and a better customer experience. For businesses, it is the easiest way to encourage customer engagement and provide customer support to the customers. The use of rich text with emojis, stickers and multimedia makes it simple and attractive for customers to interact and stay connected.īasically, WhatsApp is a platform where customers are already present. Using WhatsApp, businesses can make conversations engaging and fun. This in turn can lead to a higher conversion rate and an increase in customer satisfaction.Ĥ. ![]() With the automation of messages, businesses can respond to customer queries much faster. Using WhatsApp, businesses can cut the competition and reach directly to the customers.ģ. When compared to other communication platforms such as emails, WhatsApp messages have a much higher open rate. ![]() With over 1.1 million messages being sent every second, we can only imagine how engaging via this platform has become a daily habit.Ģ. The ease and convenience of using WhatsApp have made it a go-to platform for messaging. Let us look at some of the reasons why businesses should use WhatsApp for business.ġ. WhatsApp is a platform where businesses can meet their customers very comfortably and can communicate with them in a friendly manner. 4 Reasons for Shifting to WhatsApp Business This means to use all the features provided with WhatsApp API, businesses need to have a dashboard provided by WhatsApp business providers like Yellow.ai. Since WhatsApp Business API is only an interface, it needs a separate CRM to engage with the customers. There are a number of good reasons why businesses are moving to WhatsApp leaving all other platforms. ![]() This is when Facebook decided to launch WhatsApp for business.Įver since the launch, businesses have accepted and used WhatsApp business to engage with their customers, and why not. These businesses were not WhatsApp-first, they were WhatsApp-only. It was created by Facebook in August 2018 to provide medium and large businesses with a tailored solution for scaling their customer engagement via WhatsApp.ĭuring 2017-18, all around Africa, Latin America & South East Asia, small businesses started skipping email altogether and instead started using their personal WhatsApp accounts as their primary method of communicating with customers. WhatsApp Business API is an application program interface that allows businesses to receive and answer unlimited WhatsApp messages seamlessly. By the end of this article, you will know what exactly is WhatsApp Business API, how can you get it for your business, and what will happen after you set it up. This article can solve all the queries that might bother you in using WhatsApp Business API for your business. We understand that there is a lot of information available about the topic and it can be overwhelming to proceed with the integration process. It is a smart business decision to leverage the app for customer engagement and connecting with them on their favourite channel. With a customer base of over 2 billion people across the globe, WhatsApp is the most popular messaging application. Level up the customer engagement game for your business with WhatsApp Business API. We are delighted with your decision to consider the easiest and most convenient messenger application for engaging with your customers. ![]()
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